Taylor Swift’s newest album 1989 (Taylor’s Version) sold over one million copies in the U.S. in less than five days, making it the largest sales week of 2023. This record was previously held by Swift’s tenth studio album Midnights which sold 1.15 million copies upon its release in October of 2022.
She also broke the record for the most vinyl sales in a week. According to Luminate, it was the biggest sales week on vinyl they have seen since they started tracking vinyl sales in 1991. She sold a total of 580,000 copies of 1989 (Taylor’s Version) on vinyl within the first six days of pre-sale – the previous record was once again held by Swift’s Midnight which sold 575,000 copies in the same amount of time.
In addition to its record-breaking sales, 1989 (Taylor’s Version) has also broken numerous streaming records. It broke the record for the most streamed album in a day on Spotify in history. Again, the previous holder for this record was Midnights. Swift’s newest album also made her the most streamed artist in a single day. It is guaranteed to reach No. 1 on Billboard’s list which would make it her 13th album to do so. Her only album to not reach No. 1 was Swift’s self-titled debut album.
She is still planning on re-recording and releasing her first album along with her seventh studio album Reputation. If Taylor Swift continues to break records like this, these two albums are guaranteed to follow in the successful footsteps of 1989 (Taylor’s Version).